Opcije pristupačnosti Pristupačnost

O djelatniku

izv. prof. dr. sc. Erik Ružić

Zvanje: izvanredni profesor
Lokacija: 37
Telefon:052 377037
E-mail: E-mail
Organizacijska jedinica: Katedra za marketing

Nastava

preddiplomski

diplomski

poslijediplomski specijalistički

Konzultacije

Utorak 12:30 - 13:30 (ili prema dogovoru putem e-pošte). Konzultacije se u dogovorenom terminu održavaju i online putem http://ovh.unipu.hr/b/dar-kkz-x4k

Objavljeni radovi u Hrvatskoj znanstvenoj bibliografiji (CROSBI)

SPECIFIČNOSTI KORIŠTENJA OUTSOURCINGA KAO POSLOVNOG MODELA MEĐU HRVATSKIM PODUZETNICIMA

Krneta, Bruno ; Ružić, Erik
Sažeci u zbornicima i časopisima, 2021.
6th International Scientific and Professional Conference CRODMA 2021

Navike generacije Z u korištenju medija s posebnim osvrtom na utjecaj COVID-19 pandemije

Daljevec, Kristina ; Ružić, Erik ; Benazić, Dragan
Znanstveni radovi u zbornicima skupova, 2021.
27th CROMAR Congress Let the masks fall - New consumer in business and research

NAVIKE I STAVOVI MLADIH POTROŠAČA U KORIŠTENJU DRUŠTVENIH MREŽA ZA RAZMJENU SLIKOVNIH SADRŽAJA

Lovrić, Iva ; Benazić, Dragan ; Ružić, Erik
Znanstveni radovi u zbornicima skupova, 2021.
6th International Scientific and Professional Conference (CRODMA 2021)

The Impact of Internal Knowledge Sharing on Sales Department’s Innovativeness and New Product Commercialization

Ružić, Erik ; Benazić, Dragan
Znanstveni i pregledni radovi, 2021.

AN ANALYSIS OF THE SOCIAL MEDIA USAGE AMONG SALESPEOPLE IN B2B AND B2C MARKETS

Ružić, Erik ; Benazić, Dragan ; Maga, Sara
Znanstveni i pregledni radovi, 2021.

FAKTORI ATRAKTIVNOSTI I IZGRADNJA MARKE POSLODAVCA IZ PERSPEKTIVE GENERACIJE Z

Srednoselec, Tomislav, Ružić, Erik, Benazić, Dragan
Drugi radovi u časopisima, 2021.

Ponašanje korisnika društvenih mreža za razmjenu video sadržaja

Stipetić, Lea ; Benazić, Dragan ; Ružić, Erik
Znanstveni radovi u zbornicima skupova, 2020.
5. Međunarodna znanstveno-stručna konferencija (CRODMA 2020.) 5th International Scientific and Professional Conference (CRODMA 2020)

AN INVESTIGATION ON THE ACCEPTANCE AND USE OF RELATIONSHIP-ORIENTED SOCIAL MEDIA AMONG BUSINESSES THE CASE OF CROATIA

Ružić, Erik ; Kičinja, Eli ; Alerić, Dražen
Sažeci u zbornicima i časopisima, 2019.
45th International Scientific Conference on Economic and Social Development – XIX International Social Congress (ISC 2019)

Adoption of Internal Marketing and Employee Satisfaction Level in Service Organizations in Croatia

Ružić, Erik ; Terlević, Tanja
Znanstveni radovi u zbornicima skupova, 2018.
37TH International Conference on Organizational Science Development: Organization and Uncertainty in the Digital Age

The Infleunce of sales management control, sales management support and satisfaction with the manager on salespeople`s job satisfaction

Ružić, Erik ; Benazić, Dragan ; Tezzele Bukša, Ružica
Znanstveni i pregledni radovi, 2018.

Can New Product Selling and Innovation in Sales Be Improved by Using Internal Marketing and Empowerment

Ružić, Erik ; Benazić, Dragan
Znanstveni i pregledni radovi, 2018.

Contemporary Banking Distribution Channels –What Is The Customer’s Opinion?

Ružić, Erik ; Beke, Andrea
Znanstveni radovi u zbornicima skupova, 2017.
Interdisciplinary Management Research XIII

Blogs as a Sales Booster and a Communication Tool in Today`s Marketing

Ružić, Erik ; Kičinja, Eli
Znanstveni radovi u zbornicima skupova, 2017.
The 10th Multidisciplinary Academic Conference in Prague 2017

Examination of the relationship between effective communication, salespeople`s satisfaction with manager and customer relationship development

Ružić, Erik ; Benazić, Dragan ; Dolenec, Sanja
Znanstveni i pregledni radovi, 2017.

Istraživanje veze između učinkovite komunikacije, prodavačeva zadovoljstva menadžerom i razvoja odnosa s kupcem

Ružić, Erik ; Benazić, Dragan ; Dolenec, Sanja
Znanstveni i pregledni radovi, 2017.

The Impact of Internal Marketing on the Customer Relationship Development

Benazić, Dragan ; Ružić, Erik ; Alerić, Dražen
Znanstveni radovi u zbornicima skupova, 2016.
Interdisciplinary management research XII

Measuring the relationship between Internal Marketing and Job Satisfaction, Motivation and Customer Orientation in Utility (Municipal) Services

Ružić, Erik ; Paliaga, Marko ; Benazić, Dragan
Znanstveni radovi u zbornicima skupova, 2015.
24th CROMAR congress: Marketing Theory and Practice - Building Bridges and Fostering Collaboration

Salesperson Burnout: Exploring the link with the Manager Support

Ružić, Erik ; Benazić, Dragan
Znanstveni radovi u zbornicima skupova, 2015.
International Conference on Advances in Education and Social Sciences (ADVED)

Internal Marketing Philosophy: The Case Of The Croatian Banks

Ružić, Erik ; Dolenec, Sanja
Drugi radovi u zbornicima skupova, 2013.
Interdisciplinary Management Research IX

APPLICATION OF THE INERNAL MARKETING CONCEPT IN THE CROATIAN FINANCIAL SECTOR

Ružić, Erik ; Benazić, Dragan, Dolenec, Sanja
Znanstveni i pregledni radovi, 2013.

The Relationship Between Job-Related Burnout and Job Satisfaction in Personal Selling

Ružić, Erik ; Benazić, Dragan
Znanstveni i pregledni radovi, 2013.

APPLICATION OF THE INTERNAL MARKETING CONCEPT IN THE CROATIAN FINANCIAL SECTOR

Ružić, Erik ; Benazić, Dragan ; Dolenec, Sanja
Znanstveni i pregledni radovi, 2013.

Negotiation as a Business Process in the New Economy: Theoretical Model Of Negotiation Applied to Corporate Banking Market

Križman Pavlović, Danijela ; Ružić, Erik
Znanstveni radovi u zbornicima skupova, 2011.
22nd CROMAR Congress